Posted inLifestyleMedia

More online treasure

Remember when I said that finding cool new websites was like tapping into a vein of gold? I seem to have hit the jackpot! Check these out, and tell me you don’t feel inspired. I won’t believe you. Freshly Found (http://freshlyfound.blogspot.com/) is a blog full to bursting with creative ideas and beautiful things, some homemade, […]

Posted inLifestyleMedia

Fresh design blogs

I’m always intensely jealous of people who can blog with pictures. Words come easily to me, but although I love beautiful images, they don’t flow naturally from my fingertips. Here are a few of my favourite (really lovely) design blogs of the moment: Notes by Naive (http://thisisnaive.com/) Beautiful photography of simple things, as well as […]

Posted inMediaTech

The SA Blog Awards: Storm in a thimble

The “debate” about this year’s SA Blog Awards has gone from irrational to hilarious to just plain stupid. Fuelled by a tiny community of self-proclaimed experts who doubtlessly feel left out of the action, the war of words has labelled the awards as unrepresentative, elitist, exclusionist, ill-conceived and invalid. And all this over a completely […]

Posted inMediaTech

Digital marketing: Putting effective measurement into perspective

Much has been written recently about digital marketing effectiveness and the measurement thereof. Finally, a few astute marketers are waking up to the significance of bona fide, accurate measurement. There is however, still a lot of misconception and understanding of what exactly should be measured, and why digital marketing is so effective at accomplishing just […]