We can all be forgiven for being apprehensive about the situation in Zimbabwe.

For many years, Africa and the rest of the world has witnessed its political and economic meltdown which spilled over into neighbouring states, casting a pall over much of the subcontinent’s progress and, of course, South Africa’s 2010 World Cup preparations.

Nevertheless, by securing the rights to host the quadrennial showpiece of international soccer, South Africa has become a beacon of hope for Zimbabwe and the rest of the continent.

Over the past few months, there have been strong indications that the tide has turned and the country is now gearing itself to play a pivotal role during the 2010 tournament.

For starters, a government of national unity has been formed, a move that has stabilised the economy, curbed the post-election violence and given the tourism industry a major boost.

With concerns being raised over accommodation shortages in South Africa, Zimbabwe is now being promoted as a popular alternative. Victoria Falls, home to the world’s largest waterfall, is re-establishing itself as a luxury and adventure travel destination ahead of the tournament with plans to attract thousands of tourists.

Several senior Fifa officials are visiting Zimbabwe this week to assess the situation and Sepp Blatter has reportedly indicated that he plans to visit before the tournament. Despite the political uncertainty, global football’s governing body has invested heavily in Africa’s former breadbasket. It has funded the installation of an artificial turf in the capital’s Rufaro Stadium, giving the ageing facility a new lease of life.

Will 2010 prove to be the catalyst marking Zimbabwe’s full return to the international fold?

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Craig Urquhart

Craig Urquhart

Craig Urquhart is a former Fifa World Cup media officer. He runs Project2010, a 24/7 news portal of South Africa's preparations for the 2010 World Cup. 

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