Posted inTech

So I’ve gone cold turkey on Facebook

So I’ve deactivated my Facebook profile. The 339 people who included me in their networks of friends may or may not have noticed that I’ve simply vanished. Gone. And it’s wonderful. I thought I’d be devastated, as though a limb had suddenly been removed, but I feel liberated. A new person. Perhaps this is how […]

Posted inMedia

The enduring mystery of mascara ads

All right, I’ll admit it. I’m stumped. There’s a mascara ad on TV. Revlon or L’Oreal or Max Factor, I’m not sure, they all look the same, but it features that actress from Desperate Housewives, who tells us that this product gives lashes 12 times more volume. Twelve times! Imagine that. How do they measure […]

Posted inLifestyle

Are you ashamed of your cellphone?

Until very recently, I was ashamed of my cellphone. The iPhone I brought with me from Australia wouldn’t work here, so I was forced to use a Nokia 66somethingorother from 19voetsek. It was terrible. No ability to surf the web. No GPS. Clunky design. Terrible sound, so that I wondered whether I was going deaf […]

Posted inLifestyle

Are you a workaholic?

Hi everyone. My name is Sarah, and I am a workaholic. This is nothing new; I always was a workaholic. My life and outlook always has been dominated entirely by the notion of Getting Things Done. Oh, there was the day job (which, in advertising, is frequently a night job too). I consider my books […]