Environment

Brand spanking: Going beyond BP

While BP is spending in the region of $400 million fumbling around in its oil spill, it’s also spending a whopping $50 million trying to convince us that it is in fact cleaning up. Part of that PR budget has gone to Google, where BP strategically bought a number of search terms to ensure that you and…

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Dear denialists, I must apologise

You see, in my previous post I grievously underestimated how many climate change sceptics there are among Thought Leader readers. Perhaps my calling those sceptics “dim-witted” drew them out from their exhaust fumes. I’m not sure. But the point is, I must apologise: not for the insult, but for unwittingly creating the impression that there…

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This one’s for the (dim-witted) denialists

I tell you what, I’ll pander to your pathetic pussyfooting. I’ll play your game: let’s assume that global warming is an elaborate hoax. Let’s pretend that any climate change is entirely unrelated to human actions; that the big, green bogey man is nothing but a stuffed toy to dangle from the review mirror of your…

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Climate change scientists have it wrong

When scientists first began to notice changes in the world’s climate, they traced those shifts back to the levels of CO2 in the atmosphere. We were told that the problem had been found — and that lowering greenhouse gas emissions would steer us into the clear. But the science is wrong. You see, climate change…

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Tweet this

A day in the life of a South African technocrat is hectic. For starters, we email a lot. We also check our Facebook pages, update our status, and comment quite a bit. And tweeting is definitely not just for the birds. Then we check our email. We text. We update our MySpace pages, and then…

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