Recently I was having lunch at one of Jo’burg’s favourite restaurants, with a friend from Cape Town. Her phone rang and she chatted about the usual stuff, “I’ll be back on Tuesday. Really? What did she say?” And so on. Then she commented, “Oh, not much, what you usually do in Jo’burg — sitting in…
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Andrew Human is the CEO of The Loerie Awards. He studied materials science and engineering in the 1980s. He liked his academic years so much that he remained a student for 10 years and was finally given a PhD in order to get him off campus. In the 1990s he realised that the internet was the most exciting new medium at the time and began selling websites to people who had never had one before, something akin to a car salesman in the early 1900s. He moved to New York City in 2000, where he watched the dot-com bubble burst and the Twin Towers fall. There he worked with companies such as the One Club, the Art Directors Club and the London International Advertising Awards. He returned to South Africa in 2005 where he has taken up the daunting task of managing the country's leading creative awards -- the Loeries. He must be doing something right because in 2007 he was voted Advertising Industry Person of the Year by Jeremy Maggs’s ‘The Annual’ and in 2008 he was voted AdReview’s Advertising Person of the Year. He has judged the Epica Awards in Paris, the Footprint Marketing Awards, the Business and Arts South Africa (BASA) Awards and the Gecko Advertising Awards in Namibia. He is also the editor of Migrate magazine, a 2008 Gold Loerie winner, and voted the best mag to have in the loo by the creative industry. Apart from this you’ll either find him on his bicycle or pottering in his greenhouse.
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